• Focus on Skin Care.

    For over 130 years, we have dedicated ourselves to meeting our consumers individual needs and are considered to be the inventors of modern skin care. 

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  • Strong Brands.

    We focus clearly on the needs of our consumers – with strong and successful brands which we develop and maintain on an ongoing basis.  

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  • Driving Innovation.

    Beiersdorf can look back on over 130 years of skin care expertise. About 530 researchers worldwide are decoding the complex processes that occur in the skin. 

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Our Top Brands

... are globally successful
because consumers all
over the world trust them.

Welcome To The World Of Skin Care

at-a-glance

Beiersdorf is a global skin care company. Our research expertise, innovative products, and strong brands are the reasons for our success.   

NIVEA

Our most important brand has enjoyed over 100 years of success and is today one of the world’s largest skin care brands. 

Presence Worldwide

Beiersdorf South Africa is one of over 150 international Beiersdorf affiliates. Learn more about Beiersdorf’s presence worldwide. 

Contact Us

Do you have questions or require further information? Feel free to contact us. 

About Beiersdorf
  • Company Basics

    Beiersdorf is considered to be the inventor of modern skin care
    Each employee contributes to the company’s success and continuing development
    In our product development, we focus on regional features and consumers needs
    The NIVEA brand has enjoyed market success for over 100 years
    Innovative products and strong brands are the reasons for our success

Our Strategy

Our vision is to be the number one in skin care in our markets and categories. Our compass is our Blue Agenda: It defines the course we are adopting to face the challenges of the future and with which we intend to reach our goals. We want to generate sustainable growth and further increase the profitability of our company.